DNA in Conjunction with ARMANI presents the McLaren Fashion Overdose
FASHION SHOWCASE by Taller Marmo and Azza Bijou (supported by XO PR) event 9.30pm-11pm.
Red Apple Lounge (Balcony) opens @ 9.30pm.
SPECIAL GUEST DJ ALEX SEDA(NIKKI BEACH, MIAMI)
HUSH on Percussion.
Warm up DARKO DE JAN (ARMANI RESIDENT)
Wednesday 27th March
Fashion Overdose starts off with a high-end unique showcase by Taller Marmo. Catering to the style-savvy woman and exclusively handcrafted in Italy with the richest and most refined fabrics, the label produces timeless womenswear were classic European items merge with the traditional Arab clothing forming a perfect match of styles and the hottest looks of the season.
Models will also be showcasing the stunning jewellery designs from Azza Bijou whose designs are heavily influenced by the unique geometric patterns present in historic structures. The unique designs combine these shapes with bright colours and organic silhouettes to create jewellery pieces that become an extension of women, their character and their style.
The fashion show is also being sponsored by the incredible Posh by Feryal, whose international team of hair stylists, make-up artists and nail technicians will bring the fashion show to life.
Our Special guest DJ this month is the former resident of Nikki Beach Miami and Ministry of Sound Spain and now the current of resident of Es Paradis Ibiza. Miami born Alex Seda, has grabbed the attention and received great support by todays top DJ’s such as Erick Morillo, Roger Sanchez, Swedish House Mafia and Mark Knight, He is set to Rock fashion overdose this March.
The FASHION OVERDOSE events are an exclusive fusion of style, substance, ambiance and like minded beautiful people gathered in Armani Prive’s Main Room at Dubai’s most iconic location: Burj Khalifa, the worlds tallest building. Produced by DNA PR , the events show casts unique designers and top DJ’s from the elite fashion capitals of the world every month.
For VIP & Reservations contact: Alex Mir/ 050 142 83 63
Bought to you in partnership with Mclaren & Scavi & Ray,
Mclaren: Following the company’s global launch in 2010, McLaren Automotive launched the groundbreaking 12C and 12C Spider and, in keeping with its plan to introduce a new model each year, recently unveiled the McLaren P1 the ultimate super car. McLaren was honored to open its Dubai showroom as the first retailer in the Middle East in November 2011 followed by Abu Dhabi May 2012. Al Habtoor Motors is the proud retail partner of McLaren in the UAE.
Scavi & Ray is a fashion-forward and stylish Prosecco house from Italy,The sponsors of the Berlin and London Fashion Week, Scavi & Ray is a sparkling taste of fashion.’